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  1. Case Studies

ARIA RESORT & CASINO

Managing the unpredictability of elite meetings and events with Cvent data

Download case study
11.7%

2023 conversion rate

300K

Room nights processed annually through Cvent Passkey

44%

2023 RFP market share

Located in one of the busiest convention cities in the world, ARIA Resort & Casino manages the unpredictable nature of elite meetings and events with the help of Cvent data. ARIA's sales team aims to meet the diverse needs of groups and understands the importance of adapting to ever-evolving expectations. With a focus on being best in class, ARIA leverages the power of Cvent to stay ahead of the competition and provide exceptional experiences for event planners and attendees. By using advanced analytics and real-time data, ARIA is able to make timely adjustments and attract top-tier meetings and events. They have also experienced success in leveraging Cvent Passkey to enhance the guest experience and generate upsell revenue. Download the full case study to learn more about how ARIA Resort & Casino leverages Cvent to thrive in the competitive hospitality industry.

 
 
 

Being able to respond to a lead as quickly as possible is a focus. Cvent allows us to track that with the Business Intelligence tools. It allows us to respond quickly with rates, dates, and space and then follow up by building that relationship. It simplifies the initial process and allows the seller to get back to building a relationship.

Paul Buchheit
Executive Director of Sales
Products used:
CSN Advertising
Grow your group business
Cvent Event Diagramming
Better events by design
Cvent Passkey
Automate event rooming lists
CSN Business Intelligence
Transform your business
Aria Resort & Casino in Las Vegas, showcasing architecture, landscaping, and ambiance with a blue background.

CHALLENGE

Keeping pace with constantly changing group needs

SOLUTION

Understanding and applying advanced analytics to adapt to meeting planner expectations

RESULTS

Recognized as a best-in-class hotel by attracting top-tier meetings and events

Download case study
Bellagio hotel and casino, water fountain, and "Bellagio" text on a blue background.

Connecting with planners in a targeted and measured way

Read case study
Ritz-Carlton's beachfront resort features modern architecture, lush landscaping, and a serene ambiance for luxury stays.

Redefining luxury by using technology to create a personalized experience for event professionals

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A luxury experience with customer-centric technology

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